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Unilever Nepal Limited Hamri Didis

"Economically empowered women are vital for development.  It is my pleasure to know that Unilever and Prabhu Bank Ltd are jointly working on empowering women through RAP 3 CONNECT" noted Dr. Chiranjibi Nepal, Governor, Central Bank Nepal. 

Over 400 high potential women, the Hamri Didis ('our sisters') have been selected by CONNECT, and trained and appointed by Unilever Nepal Limited as rural sales agents.  Bottlers Nepal Limited (authorised bottler of the Coca-Cola Company) have added their products to the Hamri Didis' basket of goods and Prabhu Bank is lending scale-up capital.  

Thanks to this partnership rural communities now have access to essential health and sanitation products and income generating opportunities.  Meanwhile, Unilever, Bottlers Nepal and Prabhu Bank can reach their products and services to last mile markets.  

"As a Hamri Didi, I earn the money I need to send my children to school" says Tankeshwori Tamrakar

The Hamri Didi alliance will set up 600 Hamri Didis in business by the end of 2018.  At the end of CONNECT's first year, 382 Hamri Didis, across six districts have been appointed and 228 of them are actively trading with total billing to date of NPR 3,332,558.

Unilever Nepal Limited  is one of Nepal’s largest businesses and has successfully piloted the Hamri Didis progamme in East Nepal.  UNL is now investing in the training and mentoring of women entrepreneurs in CONNECT districts and has established regional dealers who are willing to supply small quantities of goods to Hamri Didis in remote areas.

Prabhu Bank Limited is one of the fastest growing private sector banks in Nepal with deep rural market penetration and has committed to directly provide loans for start-up capital, thus reducing the initial costs for the Hamri Didis. This is a significant step forward by a private sector bank in Nepal to support micro and small enterprises.

Listen to interviews with Hamri Didis in Achham and Doti.

 

Resources

Unilever Nepal, Bottlers Nepal, RAP3 CONNECT and Prabhu Bank collaborate to deliver training to Women Entrepreneurs
Press Release

Four organisations from the development, banking and private sectors are working together to enable women in the Mid and Far Western Development Regions of Nepal to establish small businesses.  This month they came together to deliver training to 400 women entrepreneurs.

IMC Worldwide wins ACE Collaboration Champion of the Year Award
Press Release

IMC Worldwide wins Collaboration Champion of the Year Award for UKaid funded RAP3 CONNECT partnership with Unilever Nepal Limited
a public private initiative to promote female entrepreneurs.

Press Release: Unilever Nepal, RAP3 CONNECT and Prabhu Bank investing to promote Women Entrepreneurs
Press Release

Three organizations from the development, banking and private sectors are joining hands to launch a Programme in partnership to enable 100 high potential women in the Mid Western and Far Western Development Regions of Nepal to set-up small businesses.

Related News

Hamri Didis add NCELL re-charge cards to their basket of goods
by: RAP 3      on: 14 Dec, 2018

NCELL has signed a Memorandum of Understanding (MOU) with RAP3 CONNECT to offer over 400 women the opportunity to become retailers of NCELL re-charge cards.

“We are pleased to partner with RAP3 CONNECT to offer income generating opportunities to women starting in remote areas of Province 6 and 7 of Nepal. The partnership is in line with our commitment to create sustainable business opportunities to the communities we operate in, contributing in small ways we can to improve lives of people this initiative brings,” said Andy Chong, Chief Commercial Officer of Ncell.

The MoU will benefit women micro-entrepreneurs associated with RAP3 CONNECT by adding NCELL recharge cards in their sales basket, enabling them to function as retailers of the company. NCELL hopes this will support the women to secure sustainable incomes, and also enable some of them to build their business to sell e-charge and SIM cards in the future.

With the MoU, NCELL joins an existing partnership between RAP3 CONNECT, Unilever Nepal Limited (UNL), Bottlers Nepal Limited (BNL) and Prabhu Bank Limited (PBL) that is working to enable women in remote areas of Province 6 and 7 to establish small businesses. 

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Hamri Didis in Achham register their businesses with DCSI
by: RAP 3      on: 21 Nov, 2018

14 Hamri Didis in Achham have registered their businesses with the Department of Cottage and Small Industries (DCSI), Achham.

The DCSI was constituted under the Ministry of Industry, Commerce and Supplies (MOICS) in 1974 to promote cottage and small industries and enhance their productivity.

Hamri Didis start selling Coca-Cola products
by: RAP 3      on: 09 Jul, 2018

Bottlers Nepal Limited (BNL) (authorised bottler of the Coca-Cola Company) is collaborating with RAP3 CONNECT and Unilever Nepal Limited (UNL) to sell their products through our network of 400 + Hamri Didis; Hamri Didis have have placed orders for BNL stock and last week they received their first deliveries of Coca-Cola products. 

The Hamri Didis ('our sisters'), initially selected by CONNECT, and trained and appointed by UNL as rural sales agents now have access to multiple income sources and UNL and BNL can reach their products and services to last mile markets.

During the recent training event for all Hamri Didis Rajnish Sharma, the Country Commercial Manager of Bottlers Nepal said, ‘We continue with our aim of providing hope and support to the female retailers in Nepal, that their businesses can be profitable, no matter the size. I am extremely pleased about our collaboration with IMC Worldwide, through which we have been able to support in building capability of 400 women from the ‘Hamri Didi” network, who’s selling and merchandising skills have been enhanced to sell multiple products including ours. We are looking forward to being a part of the journey these independent women entrepreneurs are courageously commencing.’

In addition to adding the Hamri Didis to their distribution network, BNL has provided Hamri Didis with 5by20 training; 5by20 is The Coca-Cola Company's global commitment to enable the economic empowerment of 5 million women entrepreneurs across the company's value chain by 2020.

400 women micro-entrepreneurs receive training from Unilever, Bottlers Nepal and Prabhu Bank
by: RAP 3      on: 20 May, 2018

Unilever Nepal Limited, Bottlers Nepal Limited and Prabhu Bank Limited have come together to deliver training to 400 women entrepreneurs.

To date, 400 women in six districts in the Mid and Far Western Development Regions have been appointed as Unilever Hamri Didis, in partnership with RAP3 CONNECT.   The ‘Hamri Didi’ initiative appoints women as direct-to-consumer sales agents, aiming to empower underprivileged women as change agents within their communities by providing them with knowledge on health and sanitation and sustainable income generating opportunities. 

Bottlers Nepal Limited (BNL), authorised bottler of The Coca-Cola Company, has joined the partnership to sell their products through his vibrant network of women micro-entrepreneurs.  In addition, BNL has provided all 400 Hamri Didis with 5by20 training - 5by20 is the Coca-Cola Company's global commitment to enable the economic empowerment of 5 million women entpreneurs by 2020.

200 women from RAP3 core districts Dailekh and Jumla attended training in Nepalgunj last week, receiving a certificate of completion from Director, Nepalgunj NRB on 11 May and 200 women from RAP3 core districts Achham, Bajura, Dadeldhura and Doti are in Dhangadhi from 16 to 17 May, participating in a graduation ceremony on 18 May.

The women received UNL and BNL product and sales training, BNL 5by20 training, financial literacy training and guidance on business registration. 

CONNECT's partnership with Unilever features in latest Bikash ko Bato episode
by: RAP 3      on: 22 Jan, 2018

The latest Bikash Ko Bato episode focuses on RAP3 CONNECT's partnership with Unilever Nepal Limited to establish a network of rural sales agents.  Read more about the Hamri Didi programme

Listen to the episode online:  soundcloud.com/afn-antenna/bikash-ko-bato-025

Unilever Nepal Limited continues to appoint Hamri Didis in the Mid and Far West
by: RAP 3      on: 08 Dec, 2017

RAP3 CONNECT is partnering with Unilever Nepal Limited (UNL) to provide income generating opportunites to women in the Mid and Far West of Nepal.  To date 393 women have been appointed as Hamri Didis, 286 of them are trading with a combined billed value to date of NPR 5,153,312.

Hamri Didis continue trading during the monsoon thanks to credit from Unilever
by: ruth      on: 27 Oct, 2017

Earlier this year 69 Hamri Didis received monsoon credit of NPR 945,000 from Unilever Nepal Limited. The short term credit enabled the Hamri Didis to stock-up and continue trading during the monsoon without being affected by access related disruptions in supply. 

This is the first time UNL has offered monsoon credit to Hamri Didis in the Mid & Far West and we’re delighted to confirm that all 69 women have successfully repaid their loans within the agreed credit period.